Skip to content

Interior Design Clients

Walking the Path to “Yes”

Walking the Path to Yes

Trial lawyers have a basic rule of thumb that says never ask a witness a question you don’t already know the answer to.  In sales, a similar maxim might be to never allow the client to gain control of the conversation.  Of course, you need to listen carefully and understand what the client wants.  All…

Read More

The Value of a Referral

By  Drue Lawlor, FASID Director of Coaching, Gail Doby Coaching & Consulting & Design Success University I’m sure you are already aware of the value of the referral in building retention, loyalty and value to your “brand” — your design firm. But some of you may forget to include this process in your weekly calendaring.…

Read More

How to Handle Clients That Shop You

How to Handle Clients That Shop You

Every now and then a designer contacts me for advice on dealing with a client who has taken their product recommendation and purchased it themselves online or directly from the vendor. Fortunately, this does not happen often, although with so much product easily available through the Internet it happens more often than it used to.…

Read More

Counsel Clients When Selling Your Design Concept

Counsel Clients When Selling Your Design Concept

Managing client expectations is one of the most challenging aspects of the initial phase of a design project.  Clients often have only a vague idea of what they want or what their budget will buy them.  They have trouble envisioning what the final result will look like or how their lives will be different in…

Read More

Acting with Confidence Will Help You Close More Design Clients

Acting with Confidence Will Help You Close More Design Clients

By Gail Doby, ASID CVO & Co-Founder, Gail Doby Coaching & Consulting & Design Success University Do find yourself asking: “Why did the other interior designer got the job?” It can be hard to understand why the other designer got the job and you didn’t. Even when you know you are the best designer for…

Read More

Take Your Client on a Design Journey

Take Your Client on a Design Journey

Experience is the new luxury.  Affluent consumers are spending more on travel, resorts and fine dining, less on luxury goods and home furnishings.  For interior designers, that means you need to rethink your marketing strategy.  Instead of promoting your access to custom and to-the-trade-only products, or showing them pictures of someone else’s project, offer them…

Read More

How to Confidently Set Your Client’s Expectations

How to confidently set your client’s expectations

By Gail Doby, ASID CVO & Co-Founder, Gail Doby Coaching & Consulting & Design Success University There is nothing worse than feeling like you are constantly feeling like you are at the beck and call of your clients. It can zap your energy, drain the joy and creativity right out of you! The way to…

Read More

How To Nicely Say “No” To Non Ideal Clients

How To Nicely Say No To Non Ideal Clients

How do I politely tell a non-ideal client that we are not a good fit? I am asked so often how to answer this question that I thought it would be a good idea to address it in this article. What you ultimately want to accomplish in this scenario is to be authentic, handle the…

Read More

Understanding The Average Value of Your Interior Design Clients

Understanding The Average Value of Your Interior Design Clients

Understanding the average value of your interior design clients is a key component any successful interior design business. Why? Knowing this answer will  help you create your plan for the year. Here’s how knowing the average value of your interior design clients will help you create your plan: Estimate how much your average client profit…

Read More
Show Buttons
Hide Buttons