Pricing Strategy
Making Friends with Your Financials
In case you read the title, shuddered and were about to move on – wait! Instead, write down what brings you joy or, “what makes your heart sing”, and then think about how money would benefit that. A variety of sources identify the two core motivators that drive our decisions as love and fear. Ensuring…
Read MoreA Great Article in Pricing Strategy … Applies to Interior Designers Too!
How Much Should That Doggie in the Window Be? by Bill Glazer According to surveys conducted by INC. Magazine, nearly 60% of all businesses set their prices based on their competitors’ prices. Another 30% set them based on some kind of “cost plus” formula. I can ONLY imagine that this is also what is taught…
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