Archive for October 2017

While social media can appear intimidating to some businesses, in reality it is not too challenging for a company to perfect its social media strategy, so long as it follows a few key principles. First and foremost, planning will be key to a business’ social media success. Businesses must also identify their target audience and…

Millennials tend to receive a lot of flack in the world of marketing, but did you know that over 67% of millennials have dreams of opening their own business in the future? Due to millennials having access to so many forms of informational resources growing up, it has caused them to be somewhat more motivated…

The existence of remote workers is slowly transforming the landscape of business, and small businesses in particular are likely to notice both the promise and peril of this new form of employment. It is up to the leadership of a company to facilitate smooth collaboration and communication between in-house and externally located employees, or else…

One of the main ways to build a solid flow of both traffic and profit regardless of the market you’re in, is by gaining reputable media coverage for you and your business. It is imperative to realize that public relations is not just about your company, but also about the press and the customers you…

While so much of the world of interior design is subjective and a matter of taste, there are some foundational principles that transcend all styles and trends. Two of the most critical key principles of interior design are the principles of scale and proportion. Scale encompasses many relative issues of sizing within a given interior.…

It isn’t uncommon for new businesses to take out large lines of credit and utilize loans from startup funds in order to get their business going. Unfortunately, these loans and credit lines can quickly add up and cause you to rapidly lose control over profits. Try to spend time researching places that provide startups with…

Growing a successful business from the ground up can certainly be a hectic venture, but entrepreneurs can breathe a sigh of relief knowing that there are many tips and strategies that can help the process be less chaotic. Many novices make common mistakes such as avoiding their weakness, when success is actually met when you…

Email marketing has been useful since email was invented. There are certain ways to go about it to increase success. Make sure to follow-up consistently. Don’t write your follow ups individually though as it will take too much time. Prioritize your most promising leads. Don’t randomly call people from your list. Keep all of your…

Ensuring that your company sees a productive and profitable future is undoubtedly one of the main goals of any diligent business. Project management tools such as WorkZone are giving business owners project planning software that helps them organize and track their productivity levels in order to make sure they reach their financial goals. It is…