Our Mission

Help 100 design firms reach $2.5 million in annual revenue with 20% profit

At Gail Doby Coaching and Consulting we all come to work every day to solve the biggest problems that Interior Designer face in their business. The nagging problems that keep them awake at night, many of the same issues that every business owner face. Even successful Interior Designers struggle to find the right clients, increase their bottom-line profits, and have access to solid business guidance that they can count on.

Throughout the history of Interior Design, people come out of school with little to no business building knowledge. Our mission at Gail Doby Coaching and Consulting is to help 100 design firms reach $2.5 million in annual revenue with 20% profit. The truth is you have to have both, revenue and bottom-line profits to be sustainable. We have helped design firms 10x their revenue and profits in little as six months using our proven proprietary formulas.

Document Core Processes and Delegate with Confidence

One of the best ways to ensure your business runs efficiently and profitably is to establish standard processes for common and frequently repeated activities, such as purchasing, billing, project scheduling and tracking, and contact management. It’s not enough to create those processes, however. You also have to document them in writing so that anyone and…

Supporting Our Industry Partners

Hopefully you all realize the value of relationships. We are in a relationship business, after all. We develop relationships with our clients, and within the community and with specific referral partners to help promote our business. And we develop relationships with our industry partners. Those relationships with industry partners are particularly highlighted during market weeks…

Theodore Alexander’s New Look: Bringing a Classic Up-to-Date

Sometimes a disruption is just what you need to take a fresh look at things. When the coronavirus pandemic hit in early March, causing Spring Market in High Point to be postponed, the leadership at Theodore Alexander, a leading manufacturer of fine handcrafted furniture, took the opportunity to relaunch the company’s website and retool its…

Come Reconnect at Fall Market

If you haven’t heard, Fall Market will take place at High Point this year, from October 13 – 21. To help ensure attendees’ safety, High Point Authority has extended Market from five to nine days, which it has divided into three attendance days in order to spread out crowd flow and allow for proper social…

How to Inspire Your Team

You are only as good as your team” and it’s up to you as a leader to inspire and motivate your team to help insure the success of your firm. Being an inspirational force at your firm will motivate your team to look forward to coming to work and giving 100%+ – which in turn…

In Uncertain Times, Your Vision Will Get You Through

Every business has to manage with some level of uncertainty. But every now and then something happens that causes uncertainty to rise to the level of upheaval. Your world goes topsy-turvy, and you find yourself facing challenges you haven’t encountered before. The way to keep your bearings is to focus on the future and your…

Marketing for the Holidays & Beyond in a Covid World

Now is definitely the time to create interest with your clients in preparation for the holidays and beyond. The conversation can focus on the upcoming holidays but also on how their home is working and will continue to work for them in the New Year. Now is the time to reach out with ideas through…

Create the Mindset to Finish Strong

Photo Credit: Jason Hayes Consult any number of experts on what determines business success and you’re likely to find about as many different answers. One thing is certain, though. You can’t achieve success unless you can envision what success looks like or create the mindset. Regardless of where you are now, as you look ahead,…

Giving Yourself Grace

Photo Credit: Emily Wilson We’ve been seeing preparations for and recovery from major storms and fires. Many are facing the unknown as to whether your child will attend school virtually or in person. For some families both parents and children are working from home in spaces not often set up for that arrangement – even…

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