Work on Your Business
By Gail Doby, ASID
CVO & Co-Founder, Gail Doby Coaching & Consulting & Design Success University
Do you want to attract more of your ideal clients? Work on your business. Do you want to be paid more for your efforts and keep more of that revenue in profits? Work on your business. Do you want to achieve a more manageable work/life balance? Work on your business.
By “business” I do not mean your interior design practice. I am talking about the managerial and financial operations that are the backbone of your practice. In order for your practice to thrive, your business must be in good working order as well.
To maintain our practice, we interior designers have to spend a great deal of time attracting, serving and retaining clients. Consequently, our businesses may suffer from neglect. They may lose their focus, get sloppy, become less efficient, and fall behind in meeting their goals and responsibilities. That can lead to oversights, errors or worse. In addition, it cuts into profits and erodes your ability to provide excellent customer service.
You need to take time now and then to work on your business and get it back into tip-top condition. We created our Genius Exchange events for that purpose, to given busy, successful designers the information, tools and insights to revitalize and grow their businesses. With the help of other interior design business owners just like you and advice from leading industry experts, you’ll learn how to streamline your business, attract more ideal clients, and earn more bottom-line profit.
If you’re an experienced design business owner who currently brings in $250k or more annually, this exclusive peer-to-peer workshop has been created just for you. Invest two days and come away with an armload of practical, current strategies, plans and templates you can use all year long to take your business to the next level.
Space for this intimate gathering of select successful designers is limited, so act now. For more information and to enroll in this exclusive, unique peer-to-peer workshop, visit our website, 2018 Genius Exchange Marketing Intensive.