Posts by Pearl Collective
The Unique Challenges of Working with Affluent Clients
“The past is a foreign country,” observed L.P. Hartley. “They do things differently there.” Much the same can be said for the highly affluent—those with a net worth of $6 million or more. While they share many traits with the rest of us, their lives, attitudes and values are distinctly different. What’s more, they are…
Read MoreDo I Have Your Attention?
In this podcast, Gail talks with communications expert Paul Hellman. They discuss attention spans, breaking through the clutter, and being an effective communicator. See the full show notes at: https://gaildoby.com/s5e5-shownotes
Read MoreYour Brand Needs to Evolve with Your Business
New! Improved! We’ve got a new look! Google is now Alphabet. Facebook is now Meta. You get the emails. You see the headlines in the business news. Brands, even those of the most successful, most well-known companies, keep changing. Think of how many times Starbucks has redesigned its logo. Brand evolution is an inevitable and…
Read MoreSetting Minimums to Sift Out Unqualified Clients
If you’re casting a broad net to attract new clients, you’re bound to get inquiries from prospects who, for any number of reasons, aren’t a good match. Ultimately, these bad matches are a waste of your time – time you may not have a wealth of. But if you’re getting lots of dead-end inquiries, you…
Read MoreHey Coach, My Hand’s Up!
In this podcast, Gail talks with executive coach Michael Seelman. Michael discusses psychological safety, fixed mindset vs growth mindset, and the difference between a manager and a leader. See the full show notes at: https://gaildoby.com/s5e3-shownotes
Read More3 Keys to Building Your Interior Design Brand
Your brand is one of the most powerful tools you have to attract and engage clients. With so many channels available today to communicate with prospective clients and market your services, having a strong, unique brand that will help your firm stand out from the competition is more important than ever. A strong brand has…
Read MorePutting the Self in Self-Employed
In this podcast, Gail talks with solopreneur and business coach Jeffrey Shaw, author of The Self-Employed Life, host of the Self-Employed Life podcast, and founder of the Self-Employed Business Institute. View the full show notes at: https://gaildoby.com/s5e3-shownotes
Read MoreGet a Bird’s-eye View of Your Business
In this podcast, interior designer Garrison Hullinger, principal, Garrison Hullinger Interior Design, Portland, Oregon, joins Gail and one of the Boardroom Mastermind groups to talk about trends inside and outside the industry that can affect designers’ businesses.
Read MoreHard Skills and Soft Skills for Designers
Ask an interior designer what’s something they didn’t learn in design school that they wish they had, and they are likely to mention how to deal with clients. The same is true for other creatives. Graphic designers, photographers, architects and illustrators, many of whom are self-employed or work in a small firm, all struggle with…
Read MoreGive Me a Break
All work and no rest is a recipe for a meltdown. You owe it to yourself and your business to take some time off now and then to recharge, renew and rebuild your store of resources. That might entail taking care of your physical, mental, emotional, and/or spiritual health. In this podcast, Gail talks with Erin about the sabbatical she took at the end of last year and how it has contributed to her personal and professional growth.
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